WORK.

TALK TO ME

The journey starts here. The following questions will help me better serve you. Take a look. It's in a book. A reading rainbow.

YOUR PURPOSE

A brand’s purpose is the fundamental reason it exists beyond making money. It reflects the positive impact the brand aims to have on the world.

YOUR MISSION

A brand’s mission is a statement that defines the company’s objectives and approach to reach those objectives. It outlines what the company aims to achieve in the short to medium term.

YOUR VALUES

Brand values are the core principles and beliefs that guide a company’s behaviour and decision-making. They shape the company’s culture and define how it interacts with customers, employees, and the broader community.

YOUR NEED

Briefly describe the challenges you're trying to overcome. Dream project you've always wanted to build.

YOUR GOAL

After this project is done - what is the one metric that you'll reference to determine if this project was a success?

YOUR PERSONALITY

How would you describe your brand?

YOUR IMPACT

How do you help your customers? How do you offer something different than your competitors? Speak about the impact you have on the needs of your customers.

BRAND SPECTRUM

Rate your brand's voice on a scale of 01 to 10.

01 being the most TRADITIONAL. 10 being the most MODERN

01 being the most SERIOUS. 10 being the most PLAYFUL

01 being the most SIMPLE. 10 being the most COMPLEX

01 being the most LUXURY. 10 being the most AFFORDABLE

01 being the most FORMAL. 10 being the most INFORMAL

01 being the most QUIET. 10 being the most LOUD

01 being the most ELEGANT. 10 being the most RUGGED

WORK.

WORK.

WORK.

TALK TO ME

YOUR MOVE.

BRAND ENGINEER.

ANIMATOR.